Close your eyes and you’re there — toes in warm sand, wind whipping through your hair, the scent of citrus groves and sea herbs carried on the breeze. At the Beach, inspired by On The Beach by Louis Vuitton, doesn’t just evoke the shore; it paints it note by note, ingredient by ingredient, until you’re completely wrapped in that coastal daydream.

It bursts open with the sparkle of yuzu, a bright, effervescent citrus that feels like a cool spray of seawater on sun-warmed skin. Neroli blooms beside it like tiny white blossoms caught in the dunes, soft and honey-lit, adding a whisper of Mediterranean gardens to the salty air.

The heart is where the coastline comes alive. Aromatic rosemary and thyme sway like wild herbs growing between the rocks, their resinous greenness bracing and invigorating. The subtle grit of sand drifts in, adding a sun-baked mineral warmth, while a flicker of pink pepper and cloves brings a spicy sparkle, like the thrill of cool waves lapping at your ankles.

As the tide rolls back, cypress emerges from the base, green and woody as driftwood polished by years at sea. It anchors the citrus and herbs in a soft, lingering shadow — a memory of the shoreline that clings to you long after you’ve left.

Every ingredient in At the Beach has its own moment: the juicy bite of yuzu, the delicate glow of neroli, the herbal saltiness of rosemary and thyme, the warm grit of sand, the sparkle of spice, and finally the smooth, resinous cypress. Together they create a scent that’s both fresh and sensual, breezy and sun-drenched — your own private coastline bottled.

At the Beach: a vivid, sunlit portrait of citrus, herbs, sand, spice and wood — a fragrance that makes every day feel like a seaside escape.